Brand Partnership Menu
Explore partnership offerings designed to help your brand teach, inspire, and sell then fill out the inquiry form below to start the conversation.
Mathom House Studios · Brand Partnership Menu · 2026
Ceramic content
that teaches —
and sells.
Educational media and content partnerships for ceramic industry brands. Built to influence purchase decisions, improve product adoption, and support your retail ecosystem.
200K+
Direct reach across Mathom House, Donovan Pottery & partner networks
4
Active brand partners
10+ yr
Industry credibility
The studio
We are not a content agency.
We are a ceramics education company.
Mathom House Studios produces story-driven educational media rooted in the ceramics industry. We partner with brands to create content that teaches customers, improves product adoption, supports retailer sales, and builds long-term brand authority — not just views.
Your customer is already searching for pottery tutorials. Already watching kiln videos. Already asking which clay to buy. The question is whether your brand is part of the answer — or invisible while someone else is.
— The Mathom House partnership philosophy
Product education
Teach customers how to use your product correctly. Reduce returns, reduce support volume, increase repeat purchases.
Retailer conversion
Content embedded in product pages and retail sites that moves shoppers from consideration to purchase — right at the decision point.
Evergreen authority
A growing library of quality educational content that earns trust and drives discovery for years — not just days after posting.
The distribution advantage
Your content doesn't just live
on your channel. It lives where people buy.
Mathom House has a working relationship with Clay King — one of the industry's leading ceramics retailers. That means content we create together can be deployed not just on your brand's channels, but directly inside the retail ecosystem where your customers are actively deciding what to purchase.
Product page education
Tutorial and explainer content embedded directly on Clay King product pages — reaching customers at the exact moment of purchase consideration.
Pre-purchase confidence
"How to choose" and "what to expect" content that reduces buyer hesitation and increases conversion — especially for high-consideration products like kilns and wheels.
Post-purchase onboarding
Getting-started content delivered after purchase that reduces buyer's remorse, reduces support burden, and increases lifetime value through proper product adoption.
Ad creative and email assets
Educational content that doubles as ad-ready creative for Clay King and brand marketing teams — reducing production cost while increasing campaign quality.
Retailer placement is available as an add-on to any partnership package. Ask about distribution terms during your discovery call.
The menu
Four ways to work
with Mathom House.
Every offering is built around a specific business outcome for your brand — not a deliverable count. Each is designed to be easy to enter, easy for us to produce well, and structured to grow into a longer relationship.
Founding partner pricing available through August 2026. Brands who sign a partnership agreement before our full studio launch receive 15% off all packages and priority scheduling. White-label licensing is available on all offerings at an additional upcharge — ask during your discovery call.
Entry partnerships
Best first step
Strategic purpose: Give a brand one high-quality, multi-format content asset that can live on YouTube, social, product pages, and ad libraries simultaneously — without requiring an internal video team.
A single, professionally produced video (up to 10 minutes) that tells the story of one of your products — or an entire product line — through genuine studio use. Topics can be product-focused ("A complete breakdown of Skutt's wheel lineup"), line-focused ("Introducing Mayco's new stoneware glaze collection"), or question-driven ("How to choose the right kiln for your studio"). Not a product demo. Not a talking-head testimonial. A real moment of craft, with your tool, material, or product line as the natural centerpiece. Shot with full cinematic production and delivered in every format you need.
What's delivered
- 1 hero video — up to 10 min, landscape
- Up to 3 short-form cuts (Reels / Shorts)
- Ad cuts formatted for paid media
- 3 thumbnail variations
- Script and shot planning
- Multi-camera studio production
- Full-rights delivery to brand
- One revision round included
Strategic purpose: Create an evergreen instructional asset that improves product adoption, supports retailer product pages, reduces buyer hesitation, and builds brand authority in one piece of content.
A complete instructional tutorial (up to 30 minutes) built around a technique, process, product line, or specific product category that organically features your brand. Topics can cover technique ("Mastering cone 6 reduction with L&L kilns"), product lines ("Working with Amaco's Velvet underglazes — a complete guide"), or decision support ("Everything you need to know before buying a pottery wheel"). This is not a thinly veiled advertisement — it is genuinely useful education that your customers want to watch. Because it's educational, it earns trust while it sells. Hosted on the Mathom House platform and delivered to you for use across your own channels, product pages, and ad creative.
What's delivered
- 1 full tutorial video (up to 30 min)
- Multi-camera production
- PDF companion guide or handout
- Up to 5 short-form social cuts
- Brand integration scripting
- Hosted on Mathom House platform
- Full-rights copy to brand
- Retailer deployment ready
Ongoing partnerships
Strategic purpose: Build a cohesive three-part educational series over 90 days — giving a brand a complete content library around one product category, technique, product line, or customer journey.
Each month we produce one complete tutorial (up to 25 minutes), plus supporting short-form and ad content. Topics can follow a technique arc (beginner → intermediate → advanced), a product line arc ("Introducing Mayco's new stoneware glaze line" → "Techniques and application" → "Firing and results"), or a customer journey arc (choosing → setting up → mastering). Over three months, you have a structured library that earns trust across the full customer lifecycle. Best for brands who want to own a topic, not just appear in one video.
Monthly deliverables
- 1 full tutorial — up to 25 min, delivered monthly
- 3–4 short-form social cuts
- Ad cuts formatted for paid media
- Brand integration scripting
- Hosted on Mathom House platform
- Full-rights delivery each month
- Retailer deployment ready
- Monthly performance summary
Strategic purpose: A full-scope content partnership where Mathom House functions as your brand's dedicated ceramics education studio — handling strategy, scripting, production, and delivery every month.
Designed for brands who understand that consistent educational content is a long-term business asset, not a one-time campaign. We handle ideation, scripting, production, editing, and delivery. You receive a complete monthly content library — formatted for every channel — without the overhead of an internal production team. All content is hosted on the Mathom House platform with full co-hosting rights, so you can embed and distribute it anywhere you choose. White-label delivery (Mathom House branding removed) is available as an upcharge — ask during your discovery call.
Monthly deliverables
- 2 full educational videos (up to 25 min each)
- 6+ short-form pieces
- Monthly strategy and content calendar
- Script writing and production planning
- 2 companion guides or resources
- Hosted on Mathom House + co-host rights
- Retailer ecosystem deployment
- Quarterly strategy call with Will Donovan
Add-on module · Available with any offer
The Signature Course
A complete branded course — your product ecosystem, our production.
A fully produced educational course (6–12 lessons) designed, filmed, and edited around your product category. Examples: a complete beginner's guide to glaze application built around a brand's glaze line; a kiln firing fundamentals course tied to a kiln manufacturer's lineup; a wheel throwing foundations series for a pottery wheel brand. Mathom House handles curriculum design, expert instruction, filming, editing, and full delivery. Content is hosted on the Mathom House platform with co-hosting rights included so you can embed it on your own site. White-label delivery (your brand only, no Mathom House mention) is available at an additional licensing fee — ask during your discovery call.
$18,000 – $28,000 based on scope · 10–14 week production · 50% deposit, 50% on delivery
Add-on module · Available with any offer
The Brand Story Interview
Your people, your history, your mission — told in their own words.
A professionally produced interview with a member of your brand's team — a founder, product designer, master ceramicist, or brand storyteller. We conduct, film, and fully post-produce the conversation into a polished piece that can stand alone, be woven into existing video content, or anchor a brand story campaign. Delivered as a full audio podcast file, a video file, and a social-ready asset package. Best for brands launching something new, brands with a rich heritage worth telling, or brands who want to put a human face on their product line.
What's delivered
- Full interview — post-produced audio file
- Full interview — video file (landscape)
- 3–5 short-form social cuts, repurpose-ready
- Option to weave into existing video content
$1,800 – $2,800 based on scope · 2–3 week turnaround
At a glance
All offers, summarized
| # | Offer | Best for | Investment | Timeline |
|---|---|---|---|---|
| 01 | The Product Story | First-time partners, product launches, product lines, ad creative | $2,800 | 3–4 weeks |
| 02 | The Education Asset | Technique or product line tutorials, retailer pages, customer onboarding | $5,200 | 4–5 weeks |
| 03 | The Education Series | Brands building a 3-month content library around a topic or product line | $3,400/mo | 3-month min |
| 04 | The Studio Partnership | Full-scope retainer, deepest integration, co-hosted platform content | $6,800/mo | 6-month min |
| + | The Signature Course | Complete branded course — glaze lines, kilns, wheels, tools | $18k–$28k | 10–14 weeks |
| + | The Brand Story Interview | Brand storytelling, launches, heritage, human-face campaigns | $1,800–$2,800 | 2–3 weeks |
Where to start
Most brands begin here
01
The Product Story — for brands new to Mathom House
Low commitment, clear deliverable, approvable by a single marketing manager. Delivers a multi-format asset immediately usable across channels. The easiest yes — and a proof-of-concept for both sides. Most Product Story clients return for Offer 02 or 03 within 60 days.
02
The Education Asset — for brands with a specific product or technique to own
Higher value, longer shelf life, and directly deployable on retailer product pages. The sweet spot for kiln brands, tool companies, and supply brands who want to improve customer confidence before purchase. Scales naturally into Offer 03.
Every partnership starts with a 30-minute conversation.
We'll learn your product, your customer, and your goals. We'll tell you exactly what we'd make and why. No proposal until we both agree it's worth one.
Will Donovan · Founder
hello@mathomhousestudios.com
mathomhousestudios.com
mathomhousestudios.com
Interested in Connecting?
Fill out the form below and include which offering(s) your brand is interested most in creating together. Remember, these are just starting points we can tailor for your specific needs.